With the plethora of media options available today, from the old-stand-by’s like print and direct mail, to the newest media options like mobile marketing, social media and video, it can be hard to select the right marketing mix for your company’s marketing budget. Here are a few of the Pros and Cons that come with 3 of the more popular media options available today.

 When a prospective client lands on your website homepage, what do they see? Bold but well-positioned graphics, well-thought out text that helps answer their needs, and links to your blog or social media content? Or, do site visitors see flashy, graphic-filled home pages that scream “All About US.”

Are you considering website redesign for your business? I’ll begin by defining what I mean by website assets: